You already know
how to perform
Now, let’s build a brand that feels like you.
We help athletes of all levels uncover who they are in and outside sport, and build personal brands that feel honest, grounded, and fully theirs.
Your performance doesn’t tell your whole story.
We Help You Tell The rest
At Tempo House, our mission is to bring a different kind of brand strategy to athletes—and to the brands, coaches, and supporters who walk alongside them.
We believe identity is the foundation of every lasting brand.
When athletes start from who they already are, the rest follows.
That’s where our work begins.
We help athletes like you to:
✓ Understand your purpose and story beyond sport
✓ Build a brand that fits your voice, values, and goals
✓ The freedom to show up on and off-line with ease and confidence
For Athletes
how we can help
Brand Scorecard
If you’re not sure where to start, start here
This scorecard is our reflective tool to help you see where you are in your personal brand journey.
You’ll answer 20 quick questions and get strategic insights you can actually use. It’s more like a warm-up—less of a test. It’s takes less than 5 minutes and hey, it’s free.
Tempo Sessions: Small Group
We start November 2, limited to 10 spots
Join our first-ever, 6-week small group experience for athletes who are ready to build a personal brand that feels like them. Light structure, real conversations, and 1-on-1 support—designed to create momentum without the overwhelm.
Designed for busy athletes who want to build your brand in a way that feels real—without the overwhelm.
1-on-1 brand Strategy
Digging into your brand one conversation at a time
Maybe you just had a big win and you’re thinking, “Now what?” Maybe you’re getting ready to pitch to that dream sponsor. Or maybe you're just trying to figure out what to say—and who to say it to.
This is our most personalized, fully-you-focused support. Built around your schedule and your real questions.
MEET YOUR BRAND GUIDE
After more than a decade working with CEOs, non-profits, and entrepreneurs across more time zones than I can keep track of, my focus now is on athletes.
Through small group workshops, 1-on-1 brand strategy, and accessible AI tools (currently in beta—stay tuned), I help athletes find clarity and confidence in how they show up in the world.
It’s branding that feels grounded and human—designed to support real connection between athletes and the brands that back them.
Tempo House started in the back of a humid conference room, during a very forgettable PR workshop for pro athletes.
But it sparked something for me.
I realized athletes deserved a better approach to personal branding. So I set out to create identity-first brand tools that actually reflect who athletes are (as a whole human).
There’s a longer version of the story, but that’s for another day.
Natalie Patton Becker
Founder & Brand Strategist
Start here
Start here
TAKE The FIRST STEP
Get your athlete scorecard
Answer 20 quick questions for a personalized glimpse into what identity-led branding actually looks like in practice.
You’ll be asked to pause, reflect, and do a bit of the internal work this process really takes. (Think of it as a brand-brain warmup.)
You’ll walk away with clear, doable strategies you can start applying right away.
So, go ahead. Quick stretch. Hydrate. Then get started.
It’s completely FREE
Takes about 5-10 minutes
Get your own, customized results right away
For Brands, Coaches, and Agents
how we help You Support Your Athletes
Athlete Brand Scorecard
Want to support your athletes’ brands, but not sure how? Start here.
The Athlete Brand Scorecard is a free reflection tool that helps athletes get clear on where they are in their brand journey and what kind of support will actually move them forward.
Some of your athletes are just starting to think about their voice. Some are in the thick of it balancing audience growth, their values, and visibility. And some are starting to look ahead, thinking about legacy and life beyond their sport.
When your team—coaches, marketing, athlete integration—understands where each athlete is, you can support their journey in a way that feels right for them and aligned with your brand goals.
It’s a small step that builds trust and long-term commitment from both sides of the partnership.
Tempo Sessions: Small Group
A 90-minute session to ignite clarity and confidence.
This focused workshop gives athletes space to reflect and reimagine how they show up as individuals within your brand story.
It's highly interactive, built around reflective prompts and strategic exercises athletes actually want to engage with.
Perfect for onboarding, pre-season prep, or campaign kickoffs.
90-minute group session (virtual or in person)
Built for 10–12 athletes (option to expand)
Interactive, reflection-based format
Actionable takeaways they can implement immediately
Tempo Session Series: OnGoing Brand Support
Small-group coaching to support your athletes’ brand growth over time.
The Tempo Sessions are ongoing small-group brand strategy sessions designed to support athletes as their brand evolves without overwhelming their training schedule.
This is ideal for athlete development pipelines, ambassador teams, or brand collectives looking to build real alignment over time.
6–8 week or multi-month cadence (customized to your needs)
Small group format with built-in 1:1 check-ins
Topics include identity, audience, content creation, and pitching to sponsors, and leaving a legacy
Includes access to our AI brand tools for support between sessions
Field Notes
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Field Notes *
Every Brand’s Needs Are Different
We’d love to hear what you’re building and explore how we can support your athletes along the way.
Let’s Talk
Mail
natalie@tempohouse.co
Location
Zürich, Switzerland