1-on-1 brand coaching.

Illustration of a stylized route or path with a hand, a map pin, and a curving line in pastel colors.

Let’s start together

You’ve put in the work. But when it comes to your personal brand, it’s easy to feel unsure about what to say—or how to say it in a way that feels like you.

These sessions are built for exactly where you are right now in your sport career. Whether you’re just getting noticed, negotiating deals, or thinking ahead to what’s next, we’ll help you shape a brand that reflects your story, values, and goals.

It’s focused, personalized coaching to help you show up with more purpose, direction, and confidence—on your terms.

A male professional athlete, sitting cross-legged on a yoga mat in a living room, smiling and engaging with a laptop. Exercise equipment, including blue dumbbells and a water bottle, are placed nearby as he speaks to his branding coach and strategist
An illustration of a snake with yellow, green, and white colors forming a stylized, abstract shape.

MEET YOUR BRAND GUIDEs

Our coaches and creators are here to help you discover your voice, define your values, and build a brand that feels true to you—on and off the field.

Natalie Patton Becker - Brand strategist and coach, helping athletes discover who they are, tell their story, and build a brand based on values and purpose - both on and off the field.

Natalie Patton Becker

Founder & Brand Coach


After over a decade working with CEOs, nonprofits, and creatives, my focus is now on athletes. Through workshops, one-on-one coaching, and accessible AI tools, I help athletes find clarity and confidence in how they show up in the world. It’s branding that feels grounded—designed to support real connection between athletes and the brands that back them.ess, or your inspirations. Tap into your creativity. You’ve got this. The way you tell your story online can make all the difference.

Abstract colorful shapes including a blue curved line, yellow circle, orange crescent, and green arch on a white background.
Learn more